All five are built on the badge she already has, so nothing here asks her to change her logo. Same black, same gold, same badge. What changes is how the menu is organised, how big the prices are, and how far away someone can read it.
One thing worth doing first: the logo she sent is a flat image with a white box behind it. I redrew it as vector, so it now scales to any size without going soft, drops onto black or gold with no white box, and separates into two spot colours for print. That vector is what every board below uses, and the files are yours to keep.
Two things to check with her: the badge reads TASTEN CÈÉ but her website, Instagram and Google listing all read Tasten Cee. Pick one and use it everywhere. And the prices here are her published pre sale prices by the pound, so if the truck window sells plates instead, the numbers swap and every layout still holds.
On cream
Reversed on black
One colour on gold
Badge Black
#0B0B0B
Tasten Gold
#D9962A
Champagne
#E9C078
Cream
#F6EFE2
Deep Charcoal
#17160F
Smoked Meats
Bodoni Moda picks up the thin high contrast serif already in her wordmark, and Jost handles labels, prices and small print because a geometric sans holds up at distance and in rain. Two faces, nothing decorative, no script anywhere near the food.
The one that works forever
Black field, gold frame, logo centred and large. It borrows the diamond points from her badge for the border and then gets out of the way. Nothing here dates, nothing here fights the food.
Best as the main board. If she only prints one, print this one.
Salem, Oregon
Shown at 2:1. Drag sideways on a phone to see the whole board.
The one that stands out in a row of trucks
Champagne cream instead of black, because every other truck at the event will be dark. Gold pinstripes and corner ornaments pulled straight off the badge geometry. In daylight this is the brightest thing on the lot.
Best for festivals and markets where she is parked next to five competitors.
Salem, Oregon
Menu
Backyard parties, corporate lunches and weddings across the Willamette Valley. Tell us the headcount and we build the plate.
tastncee@gmail.com
Come put Somthin Goud in Yo Mouf
Shown at 2:1. Drag sideways on a phone to see the whole board.
The one you can read from the street
One column, item names set enormous, prices in gold down the right rail. Descriptions drop away because a hungry person in a queue reads four words, not twelve.
Best mounted high on the truck, or anywhere people decide before they reach the window.
Smoked Meats
Shown at 2:1. Drag sideways on a phone to see the whole board.
The one that photographs
A gold panel down the left third carries the badge reversed out at full size with her own line under it. The menu banks to the right in two tiers. It is asymmetric, which is why it looks like a brand and not a sign.
Best where the panel is wide and she wants the logo doing real work, not sitting in a corner.
Shown at 2:1. Drag sideways on a phone to see the whole board.
The one that changes daily
A gold feature box across the top holds whatever came off the smoker that morning, on a magnetic or dry wipe insert. The fixed menu sits underneath. It gives her a reason to post a photo of the board every day she serves.
Best as a second board next to the window, so the main board never has to change.
Today off the smoker
Whole Tri-Tip
Changeable insert
Salem, Oregon
Shown at 2:1. Drag sideways on a phone to see the whole board.
Every board above is drawn at 2:1, which is the ratio that fits the widest range of truck panels. Once we have the real panel measurements the artwork gets redrawn to those exact dimensions rather than scaled, so type sizes stay honest.
Usually the widest clean surface on the truck. 48 in by 24 in sits comfortably on most, 60 in by 30 in on a longer box.
The classic spot. Keep the board above head height so the person at the front of the queue does not block it for everyone behind.
Dibond, which is aluminium composite. It does not warp, it wipes clean, and it survives a winter in a storage lot. Matte finish so the sun does not blow it out.
Standoff bolts or a Z clip rail, so a board can come down and be swapped without pulling the whole thing apart.
What I need to finish the print files: a photo of the truck front with a tape measure in shot, or just the panel width and height in inches. Everything else is ready.
Favourite plus a runner up. A sentence on what she would change is enough to work from.
Sizes, what gets cut, whether plates or pounds, and the final call on the spelling.
Vector PDF at the real panel size, with bleed and the two spot colours separated, ready to hand to any sign shop.
The site picks up the same badge, colours and type, so the truck and the web read as one business.